Press Releases and Information

Monday, April 7, 2014

Former Cincinnati Bengal Dennis Roland Finds Peace Of Mind With ELAN System From Core Brands

Smart home entertainment extends out of doors with Niles Rock Speakers!

PETALUMA, CALIFORNIA, April 7, 2014 — After playing six seasons with the Cincinnati Bengals National Football League team, free-agent offensive lineman Dennis Roland knows firsthand that playing in the National Football League is tough on the body and tough on the mind. All year he endures intense daily workouts and physically punishing hits during practice and games. On top of that...

Thursday, January 16, 2014

Elan Gives Brooklyn Couple One-Touch Access To Breathtaking City Skyline Views

ELAN® GIVES BROOKLYN COUPLE ONE-TOUCH ACCESS TO BREATHTAKING CITY SKYLINE VIEWS

PETALUMA, CALIFORNIA, January 16, 2014 — When a self-made artist manager who manages a dozen top indie acts chose to live in Brooklyn, New York, he knew his home would be a hot spot for client meetings and parties. And when moving to a trendy new condo building in New York’s trendiest borough, it was important for him and his wife to take the home to the next level...

Tuesday, January 7, 2014

Core Brands Names Jeff Costello As VP Of Sales

PETALUMA, CALIFORNIA, January 7, 2014 — To maximize sales of its home technology solutions through all key sales channels, Core Brands, LLC today announced the appointment of award-winning multi-channel sales leader Jeff Costello to the position of Vice President of Sales.

“Jeff Costello is a very important hire for us, bringing more than 20 years of sales excellence with innovative companies across the electronics and technology sectors. He is a “customer–first” leader and a welcome...

Wednesday, December 11, 2013

New Luxury Townhome Community Makes Living Easy With ELAN Home Control Systems

NEW LUXURY TOWNHOME COMMUNITY MAKES LIVING EASY WITH ELAN® g! HOME CONTROL SYSTEMS

LEED certified townhome community in Bethesda, Maryland is making simple, sophisticated home control standard in every new townhome.

PETALUMA, CALIFORNIA, December 11, 2013 — At the new Little Falls Place townhome community in Bethesda, Maryland, luxury living starts with an advanced home control system, controlled with the simple ELAN g!Mobile app for Apple and...

Monday, November 18, 2013

Core Brands Supports Gary Sinise Foundation's R. I. S. E. Outreach Program

PETALUMA, CALIFORNIA, November 18, 2013 — Core Brands, a subsidiary of Nortek, Inc. (NASDAQ: NTK), today announced that it is supporting the Gary Sinise Foundation by providing a range of audio, control, and power management solutions to be installed in five homes being built in 2014 for returning wounded military service members. According to Core Brands Vice President of Products & Marketing Joe Roberts, the commitment to provide solutions to each home stems from the company’s desire...

Wednesday, September 25, 2013

New ELAN G! 6.4 Software Expands Integration With Additions To Driver Catalog And Ir Database

DENVER, COLORADO - September 25, 2013 — Demonstrating its commitment to provide dealers and end-users with continuous updates to the ELAN® g! Entertainment and Control System, ELAN Home Systems has announced the release of ELAN g! 6.4 Software, which promises to greatly reduce installation time. The g! 6.4 release boasts a massive expansion to the IR library database, making it the world’s most accurate standardized IR code...

Wednesday, September 25, 2013

ELAN Launches Accelerated Dealer Training Certification Program With g! School!

Now it’s faster than ever to become a certified ELAN g! installer through a combination of online and in-person training.

DENVER, COLORADO - September 25, 2013 — In response to the growing market demand for its award-winning g! Entertainment and Control System, ELAN® Home Systems today announced that it has enhanced its training program to enable prospective dealers to become certified ELAN g!...

Wednesday, September 25, 2013

Elan Predicts 2014 Will Be The Year Control Comes Home

Homebuilders succeed using the ELAN® g! Entertainment and Control System as the foundation of new home sales.

DENVER, COLORADO - September 25, 2013 — With new home sales surging and home control becoming an integral part of many homebuilders’ designs, ELAN Home Systems today predicted that 2014 will be the year that integrated entertainment and control becomes a staple of new home construction and...

Tuesday, September 17, 2013

Core Brands Appoints Joe Roberts VP Products & Marketing

Petaluma, CA─(September 17, 2013)─ Core Brands,a subsidiary of Nortek , Inc. (NSDQ: NTK), today announced the appointment of seasoned tech industry executive Joe Roberts to the position of VP of products and marketing. Mr. Roberts brings nearly 20 years of experience in building award winning consumer technology products, marketing across global channels and managing a range of business disciplines.

“We are pleased to add Joe’s significant experience in product strategy, marketing...

Wednesday, September 4, 2013

Award-Winning Homebuilders Use ELAN To Capitalize On Housing Market Recovery

DENVER, COLORADO - September 4, 2013 — Consumer confidence is high, new home sales surged 8.3 percent in May and new home prices have climbed month over month in 2013, so it’s clear the housing market is recovering. Builders need to find ways to stand out and capitalize on this market growth, and one way to do so is to offer things that others don’t even consider, like total home control. Award-winning builders Jim Blansfield of Danbury, Connecticut-based...

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